服装行业专用知识PPT
服装分类按性别分类男装(Men's Wear)女装(Women's Wear)童装(Children's Wear)按穿着场合分类正装(Formal W...
服装分类按性别分类男装(Men's Wear)女装(Women's Wear)童装(Children's Wear)按穿着场合分类正装(Formal Wear)休闲装(Casual Wear)运动装(Sports Wear)晚礼服(Evening Wear)按款式分类按材料分类Natural Fibers) 服装生产流程(Design & Pattern Making) 服装面料知识面料分类oven Fabrics)面料特性吸湿性(Moisture Absorption)透气性(Breathability)保暖性(Warmth Retention)弹性与回弹性(Elasticity & Recovery)耐磨性(Abrasion Resistance)常见面料棉质面料(Cotton Fabrics)丝绸面料(Silk Fabrics)毛料(Wool Fabrics)麻料(Linen Fabrics)化纤面料(Synthetic Fabrics) 服装款式设计设计原则舒适性(Comfort)功能性(Functionality)美观性(Aesthetics)时尚性(Fashionability)设计要素廓形(Silhouette)线条(Lines)色彩(Color)图案(Patterns)设计流程Market Research) 服装市场营销市场定位(Market Positioning)目标市场(Target Market)品牌定位(Brand Positioning)价格策略(Pricing Strategy)营销策略(Marketing Strategy)产品差异化(Product Differentiation)促销手段(Promotion Methods)分销渠道(Distribution Channels)实体店销售(Retail Stores)电商平台(E-commerce Platforms)批发市场olesale(Wh Markets)客户关系管理(Customer Relationship Management, CRM)客户数据分析(Customer Data Analysis)客户忠诚度计划(Loyalty Programs)售后服务(After-Sales Service) 服装行业趋势可持续时尚(Sustainable Fashion)环保材料(Eco-Friendly Materials)循环经济(Circular Economy)绿色生产(Green Manufacturing)技术融合(Technology Integration)智能穿戴(Smart Wearables)虚拟现实与增强现实(VR & AR)3D打印(3D Printing)个性化与定制化(Personalization & Customization)私人定制(Private Labeling)柔性生产(Flexible Manufacturing)客户参与设计(Customer Engagement in Design)全球化与多元化(Globalization & Diversification)跨文化设计(Cross-Cultural Design)国际市场拓展(International Market Expansion)文化融合与包容性(Cultural Fusion & Inclusion)以上仅为服装行业基础知识的简要概述,每个领域都有其深入的专业知识和技术细节。如果您需要更深入的内容或特定的专业知识,请进一步说明,我将继续补充。